#protips

#protips  

Originally shared by Google Analytics

Learn about the Zero Moment of Truth.

This quick animation accompanies the macro study conducted by Shopper Sciences and commissioned by Google to understand how shoppers approach decision making and what marketers can do to win.

Find out more at: http://www.zeromomentoftruth.com/
http://www.youtube.com/watch?v=g40rrWBx2ok

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