Title

Originally shared by Avinash Kaushik


Rethink Mobile Marketing: Customer Acquisition, Behavior/Intent Targeting

This was a really fun post to write because I'm so passionate about the creativity that mobile platforms offer us. Yes it is quite sad that most companies (someone just complained about US Airways) don't even have mobile websites. But I want to leave that aside for now.

Come checkout companies, and strategies (I call it Utility Marketing), that give us hints as to what mobile marketing in 2015 might look like: http://goo.gl/JmO5R

Engaging your customers and doing innovative marketing has never been so much fun!

#inspiration